Digital Marketing 2026 Release 1st edition by Sachdev

Digital Marketing 2026 Release by Sachdev is designed for courses focused on the fast-moving strategy, tools, and analytics of online marketing. The text connects core marketing principles with current digital channels, including search, social media, content, mobile, email, and data-driven campaign evaluation. Students are guided through how brands attract, engage, convert, and retain customers in digital environments while considering ethics, privacy, and measurement. Clear explanations and applied examples make it useful for marketing majors, business students, and anyone preparing to understand modern customer engagement.