Essentials of Business Communication 13th edition by Guffey

Essentials of Business Communication 13th edition by Guffey

Essentials of Business Communication, 13th edition by Guffey, helps students develop the writing, speaking, and professionalism expected in contemporary organizations. This Cengage text covers audience analysis, message planning, routine and persuasive communication, reports, presentations, collaboration, digital etiquette, and employment communication. With a practical workplace focus, it guides learners in creating clear emails, memos, letters, résumés, and other business documents. The thirteenth edition is well suited for business communication courses that emphasize concise style, ethical communication, intercultural awareness, and the skills needed to communicate confidently with coworkers, managers, and clients.

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