Global Business 6th edition by Peng

Global Business, 6th edition by Mike W. Peng, provides a strategic introduction to international business in today’s interconnected economy. Published by Cengage, the text examines how firms compete across borders while considering institutions, resources, culture, ethics, emerging markets, trade, investment, and global strategy. Peng’s framework helps students connect theory with business decisions faced by multinational and entrepreneurial organizations. This edition is designed for undergraduate and graduate international business courses, offering a balanced view of global opportunities, risks, and managerial choices in diverse economic and political environments.