International Business 18th edition by Daniels
International Business, 18th Edition by Daniels provides a broad overview of how firms operate and compete in the global marketplace. Published by Pearson, the textbook explores globalization, cultural differences, political and legal systems, trade theory, foreign direct investment, economic integration, currency markets, strategy, organization, and international operations. It helps students understand the external forces and managerial choices that influence cross-border business activity. The text connects theory with business practice, making it useful for courses in international business, global management, and business administration. It supports a well-rounded view of worldwide commerce.
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