Introduction to Artificial Intelligence - A Business Perspective 1st edition by Hoisington

Introduction to Artificial Intelligence - A Business Perspective 1st edition by Hoisington

Introduction to Artificial Intelligence: A Business Perspective, 1st edition by Hoisington, presents AI concepts through the lens of organizational strategy, operations, and decision making. Published by Cengage, the text helps students understand how artificial intelligence, machine learning, automation, analytics, and ethical considerations intersect with modern business practice. Rather than focusing only on technical programming, it emphasizes managerial understanding, use cases, risks, and implementation challenges. This textbook is appropriate for business technology, information systems, and introductory AI courses that prepare students to evaluate AI tools in professional environments.

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