Psychology of Attitudes and Attitude Change 4th edition by Maio

Psychology of Attitudes and Attitude Change, 4th edition by Maio, provides a clear introduction to how attitudes form, function, and shift over time. Published by Sage, the text explores classic and contemporary theories, including persuasion, social influence, implicit attitudes, values, and behavior change. Students encounter research-based explanations of how attitudes affect judgment, decision-making, and social interaction in everyday settings. Well suited for social psychology and applied psychology courses, this edition connects empirical findings with practical examples from communication, health, politics, and consumer behavior.